18 May 2010
How to compare direct postal mail with email advertising in terms of cost and conversion rate?
Posted by admin under: Search Engine Optimization .
Related Posts:
One Comment so far...
marketingexpert Says:
18 May 2010 at 1:55 pm.
Email is a much better option than direct mail in both cost and conversion. The problem is spam! You can only email people who give you permission to email them.
If your question is how direct mail compares with spam, well , direct mail would win that fight for a ligitimate business anyway.